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Marketing Manager

Dr B. S. Tomar Institute of Medical Science

Vacancy Details

Job ID
100357441
Hospital
Dr B. S. Tomar Institute of Medical Science
Location
Jaipur, Rajasthan, India
Experience
6 to 10 years
Vacancies
1
Verified on
2026-07-09
Closing date
October 9, 2026
Verified Marketing Manager job on TalentMD
Urgently Required: Marketing Manager
Hospital: Dr B. S. Tomar Institute of Medical Science
Location: Jaipur
Experience: 6 to 10 years
Number of Vacancies: 1
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Job Description

  • The Marketing Manager in a healthcare organization is a dynamic role focused on creating, implementing, and overseeing marketing strategies to promote the organization's services, enhance its brand image, and engage with the community.
  • This position involves a mix of strategic planning, creative development, and data analysis, aiming to increase the organization's visibility, attract and retain patients, and support the organization's overall goals.

Key Responsibilities

  • Marketing Strategy Development: Collaborate with senior marketing leaders to develop and execute effective marketing strategies that align with the organization's objectives and target audience needs.
  • Campaign Management: Plan and manage marketing campaigns across various channels, including digital, print, and events, ensuring they are creative, targeted, and effective in driving results.
  • Brand Promotion: Work to enhance and maintain the organization's brand identity across all marketing materials and activities, ensuring consistency and alignment with the organization's values and message.
  • Market Research: Conduct market research to identify trends, opportunities, and challenges in the healthcare market, using insights to inform marketing strategies and decisions.
  • Digital Marketing: Oversee the organization's online presence, including website content, social media, and email marketing, ensuring they are engaging and effectively reach the intended audience.
  • Analytics and Reporting: Utilize analytics tools to track the performance of marketing initiatives, providing regular reports to senior management on results and recommendations for optimization.
  • Budget Management: Manage the marketing budget, ensuring resources are allocated effectively to achieve maximum impact and ROI.
  • Team Collaboration: Work closely with other departments, such as sales, operations, and patient services, to ensure marketing efforts are integrated and support the organization's broader objectives.

Education Qualifications

  • Educational Background: Bachelor’s degree in marketing, business administration, communications, or a related field. A Master’s degree is a plus.
  • Experience: Several years of experience in marketing, preferably in the healthcare sector, with a track record of developing and executing successful marketing campaigns.
  • Skills and Competencies: Strong understanding of marketing principles and strategies, proficiency in digital marketing tools and analytics, excellent communication and project management skills, and creative thinking.

Key Attributes

  • Analytical Thinker: Ability to analyze data and market trends to inform effective marketing strategies.
  • Creative Vision: Creative approach to marketing challenges, bringing innovative ideas to promote the organization and engage the target audience.
  • Adaptable: Flexibility to adapt marketing strategies based on market research, campaign results, and changing healthcare landscapes.
  • Results-Driven: Focused on achieving measurable outcomes from marketing activities, with an emphasis on ROI and patient engagement.
  • Collaborative: Strong team player who works well across different departments to integrate marketing with overall organizational objectives.

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Jaipur Job ID: 100357441

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